Are you a novice in the world of online business? Are you deprived of
the resources to stand a chance in striking a deal established JV
partners? Don't have the finances for pay-per-click campaigns?
No problem!
Here are 5 free but highly potent tactics you can use to advertise your enterprise in the World Wide Web.
1. Marketing
with articles. Create an article related to the subject matter of your
online enterprise. See to it that this article delivers something
noteworthy. Submit the article to the big article banks in the World
Wide Web, most importantly Ezine Articles, GoArticles and iSnare. Don't
forget to attach a resource box, which should state read-worthy tidbits
about yourself or your enterprise, as well as a link to your
website. Accomplish this at least 3 times per week. In a short period of
time, you will generate direct traffic consisting of the people who got
interested about your articles, as well as indirect traffic courtesy of
a higher SERP position for relevant queries achieved with the help of
the hundreds backlinks you are most definite to win per article.
2. Link
exchange. This is similar to you scratching another's back, and him
returning the favor. Other Internet businessmen are also looking for
exposure for their businesses. Hook up with them by guaranteeing to
publish their link on your web pages if they will reciprocate your kind
deed.
3. Press release distribution. Thousands of offline and
virtual world entities are always searching for noteworthy items to
republish. They monitor newswires for such works. You can prepare a
hype-free, noteworthy news item about your online undertaking. You may
state the launch of your venture, minus the hype, naturally. You may
announce the launch of your web pages. You may announce the launch of a
new product, without any form of a sales pitch. Prepare a press release,
and distribute the same to online newswires like PRWeb, and in a matter of hours, real-world and online entities will be picking it up, generating fantastic traffic to your website.
4. Exploit
the power of user-driven web tools. The beauty of Web 2.0 websites is
that the online denizens themselves are empowered to determine what's
hot and what's not. You can exploit this to your benefit by specifically
targeting social news networks (Digg, Reddit, Propeller), social networking websites (MySpace.com, Facebook), and social bookmarking services (StumbleUpon)
and transforming them into vital weaponry for your marketing
adventures. Indeed, Web 2.0 websites are free to turn into marketing
machines.
5. Search engine optimization. Eight out of ten visitors
that you will be able to get for your website will be referred by the
search engines. And search engine traffic won't cost you a single cent,
if you can create your web pages to gain the attention of those search
engine spiders.
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