Wednesday, June 17, 2009

How To Generate Unlimited Cash By Discovering Hidden Niche Markets

Picking the right market can make or break your online business. People trying to get into Internet Marketing often stumble on this step, because they simply have no idea which markets are worth getting into. After all, nobody wants to spend months creating a website that ends up with very little traffic simply due to the fact that there is very little demand for the topic in question.

So, how does one go about finding hot niche markets? Some Internet marketers suggest choosing a niche that you are either enthusiastic about or are familiar with. While this may work out in the end, the more logical approach is to determine what people are actually searching for and base your Internet business around that. Learning the demand for a particular market is the very first phase.

One way to do this is to take advantage of some free tools, such as the free Wordtracker keyword tool. Type in a search term and Wordtracker will return the amount of daily searches for up to 100 related terms. You want to choose a term that has a decent number of daily searches—any number 10 or greater is worth considering. You may notice that the fewer number of words in a particular search term, the more searches it generally gets. Conversely, search terms that have more words receive less traffic, but are usually easier to rank for.

Next, go to Google and type one of the search terms in quotes. In the upper right hand corner of the search results page, you’ll see the number of pages indexed by Google that are exact matches for your search term. In general, when you are just starting out, try to target terms that have 20,000 or fewer competing pages when using exact match. Anything higher than this will require some heavy-duty SEO to rank well.

Once you find that a certain subject with good search volume and reasonable low competition, it’s time to head over to the Google AdWords Tool to learn the monetization potential of the market. Type in your term and see if there are many advertisers bidding for your search term. If there are a good number of advertisers, it suggests that there is indeed money to be made in your market. If you don't find any advertisers, the search term you’ve selected may not be commercial in nature, and thus may be hard to monetize.

You’ve now uncovered a niche that has great search volume, little competition, and good monetization potential. Once you know how to find quality niches like these, you will be well on your way to raking in some big money online with niche marketing.

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