Monday, March 12, 2007

The 5 Secrets To Affiliate Marketing Success

Time and time again, you have heard or read about the following statement: the fastest way to earn legitimate cash in the World Wide Web is by being an affiliate.

It has sort of become a cliché, actually, but unlike the negative connotations attached to the label, this one’s true. It has been repeated over and over again because of the veracity of its claim. Indeed, being an affiliate is the most expedient and the most efficient way to receive some very generous income on the Internet.

Just take a look at the following benefits of being an affiliate:

* You don’t have to invest anything to start with such an opportunity. All you need to do is to sign up with any affiliate program of your choosing, and you’re good to go.

* You just have to pre-sell the same and refer people to the affiliate merchant’s sales page. The affiliate merchant will take care of processing every sale and delivering every item.

* You can join as many affiliate programs you want. You’re not limited to just one.

* The commissions are very lucrative. They range from 20% to 80% of the selling price.

But not everyone can succeed as an affiliate. There are those who never realize the promises of this online opportunity. Why? It’s because they have never discovered the 5 secrets to affiliate marketing success. These secrets are guaranteed to rake in fabulous commission on a sustainable basis, once they have been implemented correctly.

What are these 5 secrets to affiliate marketing success?

1. Choose the right affiliate program. Affiliate success starts from the very beginning, by choosing the right affiliate program. Take a look at the products the affiliate merchant is offering. Are they sellable? The affiliate merchant may be offering very generous commission schemes, but if the products are impossible to sell, you won’t be able to realize any profit. Also, how credible and reliable is the affiliate program? These things should be considered above the commission rate the program will be offering.

2. Give your campaigns that personal touch. Do not rely on merely advertising your affiliate link. There are many software programs that can do this. You’re not a software program, so you better use your humanity to your advantage. Try to build a list of prospects and warm them up before referring them to the affiliate merchant. Establish good rapport with them. Make them trust you. Befriend them if you must. You’d soon discover that doing these things will make it easier for you to pre-sell some products.

3. Use your commissions to your benefit. If the affiliate program is offering high commission rates, it wouldn’t hurt if you’d apply such to your advantage. Offer rebates, and take the same from the commission that will accrue to your account. Use your prospective commission to purchase some freebies you can give away to people who’d order via your affiliate link. Sometimes, a little benevolence will go a long, long way.

4. Know who to contact and how to contact them. You need to advertise your affiliate links to the right market. Who needs such products? When do they need the same? Striking in the right place at the right time, compared to wantonly promoting your affiliate links wherever possible, will yield better results. Conduct some market research first.

5. Provide your own post-sale support. People who are considering ordering online have their own set of hesitations. You can help quell these hesitations by promising to attend to their post-sale needs. Since you'd be in contact with the affiliate merchant anyway, you can directly transfer their post-sale concerns to the merchant himself.

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