Stuck in an autoresponder rut with only your e-zine going out
regularly? Get out of the rut with some of these ideas for improvements.
1.
Provide back issues of your e-zine archives via your autoresponder
instead of hosting all your archives online. This will give your
subscribers and website visitors easy access to them and offers a chance
to include graphics, audio and video and other components all rolled up
in PDF files for quick, easy download.
2. Help with tech issues
and publish your entire website, save it in a PDF file, and load it into
an autoresponder. Sometimes visitors don't have enough time to read
your entire site or they lose their Internet connection or time online.
So this way, they could print it out and read it offline.
3. You
could offer your e-book via an autoresponder. Regular e-zine content is
often sporadic and is never complete by itself. This e-book should
reveal a set of fundamental information to get your subscribers into an
active mode of action.
4. For a handy and nice legal touch, you
could include the terms and conditions to purchase transactions and load
them into an autoresponder that is triggered with each purchase. This
could include return policies, purchases, refunds etc.
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