Using PLR content to catapult online business growth.

Today we're going to look at some of the specific ways we can utilize PLR content. They are obvious but will hopefully get you thinking.

Here are those ways:

1. For content on our sites. Obviously the more unique content you are posting to your site and the more frequently you're doing it, puts you at an advantage over other sites in your niche.

Having that large mass of PLR content available allows you to keep potentially a large number of sites constantly updated on an ongoing basis. Big points!

2. To distribute around to increase your exposure. After communicating with many people in my private forum and other customers I have found the biggest problem people face is the inability to produce enough articles to distribute out to generate the backlinks and SE traffic they need.

With 10s of extra articles floating around each month you have the resources necessary to generate big exposure to your site. One good tip is to rewrite your PLR articles based on long tail keywords in your niche and submitting them to ezinearticles.com or goarticles.com.

After a week or so these articles will actually be ranked in the search engines for those key phrases (bum marketing style) and you will see a large increase in traffic.

3. Getting even deeper, you can use your PLR articles to compile an e-book on the topic of your niche that you can then sell on your website, or give away to build your e-mail list.

Essentially what you are doing is each article becomes a chapter heading or subheading.

4. Using the PLR content as newsletter fodder. Stats show that on average (I read this stat somewhere and can't remember the source) a visitor will see 2.5 pages of your site.

So that means that when someone comes to your site, and sees their 2.5 pages, and joins your newsletter, if you have 40 pages of content, they will have at least 37 e-mails they will not have read, which you can then drive them back to your site again and again.

There are a bunch of other ways to use PLR content (as content snippets, free reports, feeder sites etc.) but the most powerful ways are in the 4 I just gave you, especially number 1 and 2, when you combine long tail keywords with PLR content.

The good (and bad) news, is that while there are probably 100's of PLR sites out there, the problem comes when most of these sites get their content from what's called "wholesale PLR sites" and what this means is that it's not just lots of people who get their content, but they go out to 10's of sites offering it to 100's or 1000's of people.

When you're talking those kind of numbers (i.e. high hundreds and thousands of people getting the content) then there could possibly be some problems with duplicate content, so make sure you pick one that limits their numbers to just a few hundred at most, and gets all their content written specifically for them.

One such service is PLR Pro because not only do they have a massive network of writers (they produce 4-5000 articles a month for themselves and their clients), their service and additional information that they offer is awesome.

I hope you have found this post informative as always.