Thursday, September 6, 2012

7 Secrets For Successful Freelance Copywriting

1 - Create value in what you provide. Give 10 times or more the value of what you charge for your services.

2 - Get paid at least 50% before you begin any work on any project for a new client.

3 - Turn a small project into a larger one by learning more about marketing and upselling; e.g. if a client needs an e-newsletter, can the lead story also be used in a press release.

4 - Set up a package plan for your business that offers clients a better rate in exchange for guaranteed work over extended periods of time.

5 - Have your client sign an agreement that outlines your terms of service, what you will do, fee agreement, timetable, and any caveats.

6 - Be sure to include a cancellation clause in your agreement that lets you keep your deposit should a client cancel the contract after you've already started work.

7 - Never charge by hours worked. Charge by project based on the value and return on investment (ROI) you'll provide.

Source: The Writer's Life, 8/3/12

No comments:

Post a Comment