Submitting of articles to article directories is one
of the main strategy in article marketing which is part of Internet
marketing strategy that can determine the success and failure of a
website.
Here are some advantages of submitting articles to article directories and how it can help improve your business online.
1. Free Advertising:
Most article directories allow you to include links in the article you
submitted that you can direct to your blog. If you write articles with
content related to your product or services, you can to advertise your
products indirectly and include a back link to your product or services.
This result in a Free marketing media for your offers.
2. Boost your personal and business credibility:
Most article directories allow you to have an author bio box at the
bottom of every articles you submitted. You can use your author bio box
to advertise your business or personal brand to build a brand image for
yourself. In the author box, dont forget to market your blog by
including a link back to your product page for more information on the
related articles you have submitted.
Moerover, when you have
submitted enough "good" articles read by unlimited visitors to the
article directories from all over the world, you will soon be seen as an
expert in your industry who has a wide knowledge in the field. Being
listed as "authors" in article directories helps promote yourself as an
expert in your field too!
3. Get traffic to your website: With
the links that you are allowed to include in your articles and your
author bio box, you have created a doorway for readers to click on the
links to come to your website. When crafted in an interesting way, these
links will bring readers to your website especially when your articles
are being selected by website owners to post in their own website and
reposted all over the Internet.
4. Large exposure to millions of visitors to Article Directory: Your articles may be viewed by the millions of readers who browse article directories every year.
5. Viral Marketing: If
your articles were good enough and being chosen by website owners to
post in their blogs, this automatically create a viral effect for your
article content. Your article can then be republished virally all over
online with backlinks to your blogs as well as your personal
advertisement in your author bio box.
Most article directories as
well as blogs now comes with RSS (Really Simple Syndication) technology
which produces RSS feeds for all websites contents. These articles can
then be posted easily through RSS feeds and spread even further
receiving more views and clicks that can help you can get traffic to
your website or blog.
6. Generate sales and leads without having a website:
Even if you do not have a website, you will also gain from your effort
in article marketing, since the article directories as well as website
owners who reprint your article in their websites can act as your
website. Since your articles come with an author bio box as noted above,
you can include your contact information such as office address,
contact number or email address instead of links to your website to
allow potential customers to contact you.
As a suggestion, it
always advisable to create a simple web presence online even if you do
not know how to build a website. You may create a free blogger or
wordpress blogs, or even facebook and twitter page that you can link to
from the bio box.
7. Reach New Customers: With a
wide readership of article directories all over the world. and the
chances of your articles spreading on the Internet, submitting articles
to Article Directories can help you reach new clients that you have
never dreamed of. Your article content and your business can be exposed
to millions of potential clients all over the world.
8. Get continuous traffic to your website – for years: Articles
submitted to article directories usually stay in the directories
forever, meaning that your articles can continue to attract traffic to
your site for many years to come. Your articles may be chosen anytime
and republished years later too.
9. Articles Spread Automatically by Scripts: Recently,
there has been some new scripts that pulls articles automatically from
article directories. These scripts will further help spread your
articles to websites all over the Internet providing you with backlinks
and traffic to your websites. One of the latest release of such script
is
Automatic Blog script, a WordPress plugins that pulls
article from articles directories.
For more information on
article marketing, free tools, softwares and Ebook on Internet Marketing,
download at
Internet Marketing Consultant website www.BOBmarketing.com