Do you know how to write an article that pulls in readers like a moth to a flame? If not, keep reading. When you start out with article marketing you are told various ways to make an article the best it can be. Although some are good suggestions, many miss the point. When we write articles we want them to persuade the reader into seeing our point of view. When you do this you have a much better chance of them clicking on the link in your resource box. Below are 6 top tips that you must do when writing an article for maximum impact.
1) Like a highly optimized headline in a salesletter, the title of an article has to suck the reader in and do so quickly. It has been studied that when a visitor comes to your site you have only 7 seconds to grab their attention or they're gone. This is no different with the title of your article. If you have an intriguing and attractive title you will gain many more readers for your article.
2) If you have created a good headline then your reader will now be reading your introduction. Don't skimp on this part. Your introduction needs to keep the readers' attention so they can continue reading. One technique that works well for me is to begin your article with a compelling question.
3) Next in your article comes the body or the main points of your article. This really needs no explanation other than try and keep it as interesting as possible. A good way to do this is with statistical information on the subject you're writing about.
4) Finally you need to have a closing for the article. In the closing you simply reiterate what the main points are. This is a good time to use emotional trigger words to seal the deal and get the reader to want more. If you do this the right way, the reader will be much more inclined to head on over to your website.
5) You need to have a compelling resource box. This is like the "call to action" in a salesletter. Depending on your intentions, whether your article is for SEO purpose or to drive immediate traffic, a well thought out resource box can drive hoards of interested prospects to your site. Remember Q.S.A. when writing resource boxes: Present a Question, provide a Solution, i.e. a product on your site and finally give a blurb about the Author.
6) Make sure that your article sounds and looks professional. Avoid any grammatical errors. Sometimes grammatical errors are done on purpose for SEO reasons but that's another story.
Writing articles is not hard as long as you have solid guidelines to follow. If you follow the basic yet very effective outline above your sure to have a hit. Many of us are not born writers but with a little time, effort and a little coaching, you'll be writing articles like a pro. You would be amazed at the amount of people who make tens of thousands of dollars a month simply writing articles and you can do it as well.
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